Yes, you can buy absolutely anything online, books, groceries, furniture, cars, you name it, we know that, but with some things there is such an obvious hesitation when we delve in to the deep research of madly googling whatever it is we may be looking to buy and searching for the best deal. You know exactly what we’re talking about, online price comparison shopping. Not to make any over generalizations, but if you’re a normal human being you do price shop and if you find something online with such a wide price discrepancy it probably gives you cause to wonder, what is the difference? Is this something I’ve been looking for a fake?
One of the most obvious and perhaps perplexing examples of this is watch shopping. We all want to look our best our present a certain image and our own style, owning a beautiful watch is a statement. So how is it that when you google something like Omega Watch For Sale the results can be astounding, a basic Seamaster 300 from one of the big name dealers like Tourneau will start around $6,500, but in those same results there will be a number of discount shops that sell what appears to be the exact same watch for $3,900. What gives? That’s a serious price difference. Is it actually real or a very good fake?
The answer, pretty simple, it’s probably real. We say “probably” so that we can cover our own asses, there are certainly websites selling fake watches, or better known as “replica” watches, everywhere. One of the bigger more well known and legit discount watch sellers is Jomashop.
So, in the case of reputable discount sellers, the watches are indeed real and new but they come ”Off Warranty” so this means if they break, need repair etc it’s going to cost you. Simple as that. A further difference is that the watch may be an older model, a year or two or three off. Not that this makes a huge difference in the watch world per se, but watch makers do occasionally make very modest changes to their product line from time to time. It’s still the same watch, but might be ever so slightly bigger, or smaller, or wider, or some such difference that means very little to the average buyer, but might make a difference to the hardcore collector .
To cover our own butts we’ll suggest that you always use a reputable dealer, but ultimately the choice you have to make is whether or not the discount is worth the piece of mind.